People often describe the same color differently, but in design, precision is essential. To achieve this, universal color standards were created in the form of digital models. One of these systems is Pantone, developed by the Pantone Color Institute, which also announces a color of the year to symbolize the upcoming 12 months.
What does the Pantone Color Institute do?
The Pantone Institute not only selects the color of the year but also focuses on the standardization of colors and shades. In addition, the team studies the psychology of color, explores its emotional impact, and collaborates with various brands on creative projects.
How was the Pantone system created?
The Pantone system is based on the description of colors using three key parameters:
1. Hue — the basic shade of the color.
2. Value — the brightness or darkness of the color.
3. Chroma — the intensity or depth of the color.
Why is Pantone better than RGB or CMYK?
Each Pantone color is assigned a unique alphanumeric code that specifies the type of material, printing method, and specific shade properties. This makes Pantone an ideal tool for accurate color reproduction.
Interesting Pantone color names
Some Pantone shades are accompanied by unique or emotional names. For example, there are shades like “Purple Pizza” or “Fearful Nymph’s Thighs,” adding character and uniqueness to the palette.
How is the color of the year chosen?
At the end of each year, Pantone experts conduct a thorough analysis of global trends, examining fashion, social, and economic factors across different countries. This comprehensive approach helps identify the tone that reflects the prevailing mood and trends for the coming year.
Color of the Year 2025
The color of 2025 is Mocha Mousse — an elegant chocolate tone that evokes warmth and comfort.
What does the Pantone Color Institute do?
The Pantone Institute not only selects the color of the year but also focuses on the standardization of colors and shades. In addition, the team studies the psychology of color, explores its emotional impact, and collaborates with various brands on creative projects.
How was the Pantone system created?
The Pantone system is based on the description of colors using three key parameters:
1. Hue — the basic shade of the color.
2. Value — the brightness or darkness of the color.
3. Chroma — the intensity or depth of the color.
Why is Pantone better than RGB or CMYK?
Each Pantone color is assigned a unique alphanumeric code that specifies the type of material, printing method, and specific shade properties. This makes Pantone an ideal tool for accurate color reproduction.
Interesting Pantone color names
Some Pantone shades are accompanied by unique or emotional names. For example, there are shades like “Purple Pizza” or “Fearful Nymph’s Thighs,” adding character and uniqueness to the palette.
How is the color of the year chosen?
At the end of each year, Pantone experts conduct a thorough analysis of global trends, examining fashion, social, and economic factors across different countries. This comprehensive approach helps identify the tone that reflects the prevailing mood and trends for the coming year.
Color of the Year 2025
The color of 2025 is Mocha Mousse — an elegant chocolate tone that evokes warmth and comfort.
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